Zone Perfect Chocolate Vanilla Creme Bar by Abbott Laboratories - Protein Bar

Why is it, that when it comes to being healthy, the phrase "no pain, no gain" is so widely accepted. I mean, come on, do we really need to suffer in order to be healthy? We don't think so, and that's why we created ZonePerfect®. It might sound crazy, but we believe that being healthy and making smart, nutritional choices doesn't have to be a painful experience. In fact, we sort of think it should be something that people enjoy and feel good about. I know, pretty extreme right? Maybe, but we just can't imagine that choking down wheat germ is the only way to go. That's why we've created the best tasting all-natural nutritional products on the planet. By combining the nutrition you need with all the great tastes you desire, we've actually found a way to make eating right a quite pleasurable experience. So go ahead and enjoy our product. But please don't feel bad about how great our nutrition tastes - if you still need to experience pain and suffering to feel healthy, just bite the inside of your cheek when you're finished.